Sharing your link
The product does not really start when you create the line.
It starts when you share the link.
Where the link works best
Section titled “Where the link works best”The line is strongest in places where people already arrive with intent:
- profile links
- DMs
- press pages
- launch pages
- QR codes
- email signatures
- direct outreach
These are high-context entry points. The visitor is already curious enough to ask.
Why this matters
Section titled “Why this matters”A line is not trying to replace every page you have.
It is trying to replace the first repetitive explanation you keep giving by hand.
That is why the best distribution is not “everywhere”. It is the places where the same first question already repeats.
A practical distribution rule
Section titled “A practical distribution rule”Send the line where you would otherwise type.
Examples:
- someone asks for booking info in DM: send the line
- someone clicks from bio and needs context: send the line
- someone scans a QR at an event: open the line
- someone lands on a campaign and wants the next step: route to the line
What makes sharing work
Section titled “What makes sharing work”Sharing works when:
- the line has one clear job
- the greeting explains the scope
- the source material is current
- the URL feels stable enough to reuse again and again
The habit matters more than the novelty.
What not to do
Section titled “What not to do”Do not spray the link everywhere before the line is coherent.
And do not expect the line to outperform a bad setup just because the URL is clever.
The line works when the public surface and the operator setup match.